Automobile is a strategic board game that transports players into the dynamic and competitive world of the early 20th-century U.S. auto industry. Designed for 3-5 players, the game intricately simulates the challenges and decisions faced by automobile manufacturers during this historic period.

Key Features

  • Setting: The game is set in the early 1900s, capturing the essence of the automotive industry's formative years.
  • Gameplay: Players act as car manufacturers, deciding on purchasing and building factories that produce various types of vehicles, from low- to high-value models.
  • Market Demand: Part of the game's challenge is in anticipating and responding to market demand. Players have limited information and must strategize accordingly.
  • Distribution and Sales: Investing in distributors across the country is essential, but players must supply them with vehicles to avoid bankruptcy.
  • Price Management: Players can influence their market share by adjusting car prices, offering a balance between sales and profit.
  • Technological Advancements: The game emphasizes the evolution of car models over time, where older models become less efficient and give inefficiency cubes, pushing players to innovate.
  • Historical Context: The game incorporates historical figures from the automotive industry, each providing unique one-time abilities that reflect their real-life contributions.

Gameplay Experience

  • Strategic Depth: Automobile offers a rich, strategic experience, requiring players to make critical decisions about manufacturing, sales, and technological advancements.
  • Economic Simulation: The game effectively simulates economic elements of the automotive industry, including supply and demand, market trends, and technological progress.
  • Player Interaction: The competitive nature of the industry is well-represented, with players vying for market dominance while reacting to each other's strategies.
  • Historical Flavor: The game's incorporation of historical figures and events adds depth and context, making it appealing for history enthusiasts.
  • Duration: A typical game lasts around 120-150 minutes, allowing for a comprehensive and immersive experience.


Automobile is an engaging and complex board game ideal for players who enjoy deep strategic planning and economic simulations. Its historical setting, combined with a robust economic model, offers a unique and educational perspective on the rise of the automotive industry. Whether navigating market fluctuations, optimizing factory output, or pioneering new technologies, Automobile promises a challenging and rewarding experience for strategy game enthusiasts.

Nominated for 5 awards.

  • 3 - 5 Players
  • 120 Minutes
  • 12+ years old
  • Hard to learn

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