Campaign Manager 2008*

Campaign Manager 2008 is a strategic board game that captures the intensity and unpredictability of the 2008 U.S. presidential election. Players step into the roles of campaign managers for either Barack Obama or John McCain, competing to win critical battleground states and secure 270 electoral votes needed for victory. The game employs a unique card-driven system that challenges players to develop and execute political strategies effectively.

Gameplay Overview

  • Deck Building: Each player has a deck of 45 Campaign Strategy cards, selecting only 15 to use in the game, which tailor strategies and influence battleground states.
  • State Competition: Players strategically select and compete over 20 battleground states, using their cards to sway voter opinions on key issues and demographics.

Special Features

  • Dynamic Card Play: Players must decide whether to play a card from their hand or draw new cards to maintain a strong position, with each card capable of shifting the state’s voter support.
  • Impact of Key Demographics: Control of states depends not just on general voter support but also on winning over key demographics that can drastically change the state of play.
  • 'Going Negative': Some strategy cards require players to attack their opponent, introducing risks that might inadvertently benefit the other side.


Campaign Manager 2008 offers a fascinating insight into the complexities of political campaigns, blending strategic decision-making with elements of chance that can mimic the real-life twists of a political race. This game is perfect for those interested in politics and strategy games, providing a compelling simulation of running a presidential campaign. Whether you’re strategizing to win over swing states or countering your opponent's moves, each session offers a fresh experience and a challenging path to victory or defeat in the race to the White House.

Nominated for 3 awards.

  • 2 Players
  • 30 - 45 Minutes
  • 13+ years old
  • Easy to learn

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